Larry on Business: Marketing Methods & Vehicles 10: Cascading Style Sheets & Web Hosting

Tuesday, June 26, 2012

Marketing Methods & Vehicles 10: Cascading Style Sheets & Web Hosting

This continues our series on marketing methods and vehicles to increase business revenues

New web tools continue to appear as the Internet matures and grows. Every few years sees an improvement in web tools. Templates abound for designing your own web pages. Drop-down menus and roll-over buttons abound. Multiple opportunities exist for hosting web sites. Today, we explore cascading styles and reliable web hosting.

Cascading Styles

The World Wide Web Consortium (W3C) defines Cascading Style Sheets (CSS) “Cascading Style Sheets (CSS) is a simple mechanism for adding style (e.g., fonts, colors, spacing) to Web documents.”

Wikipedia describes “Cascading Style Sheets (CSS) is a style sheet language used for describing the presentation semantics (the look and formatting) of a document written in a markup language. Its most common application is to style web pages written in HTML and XHTML, but the language can also be applied to any kind of XML document, including plain XML, SVG and XUL.”

“CSS is designed primarily to enable the separation of document content (written in HTML or a similar markup language) from document presentation, including elements such as the layout, colors, and fonts.^[1] This separation can improve content accessibility, provide more flexibility and control in the specification of presentation characteristics, enable multiple pages to share formatting, and reduce complexity and repetition in the structural content (such as by allowing for tableless web design).”

World Wide Web Consortium (W3C) offers an overview
W3Schools provides a tutorial with examples, quizzes, references, and an editor
Web Design Group provides links to great helps, code, and more for your style sheets
HTML Dog gives a CSS Beginner Tutorial
WestCiv lists a Complete CSS Guide

Reliable Web Hosting

Reliable web hosting provides an on-going Internet presence. Unreliable hosting means your web site will come and go. Your forms, pages, and surveys become unreliable. The following will give you tips, ideas, and ratings on hosting platforms: